Rebrand of The Law Society of Scotland
We’re delighted to have pitched and won the contract to rebrand the The Law Society of Scotland. The development of the new brand has been almost a year in the making, but it is finally here. The new look has been described as brave, progressive, inclusive, unapologetically positive, and controversial even! Take a look for yourself…
The whole of the moon
Moore Global commissioned us to create a brand identity for a new Social Ambition campaign to get colleagues globally involved in running, walking and cycling the collective distance to the moon in aid of local and global charities. Launched at the Global Partners conference in London, the campaign roll-out began with a launch video we created to boost engagement. The campaign creative also encompassed design of branded sports goods, web banners, and extensive Powerpoint and social media templates designed to empower participants at every level to share their journey to the moon.
Client
Moore Global
Project
Social Ambition campaign design
Survey design for Moore Global
We not only designed this white paper for Moore Global, we also refreshed the Moore Global Brand guidelines so that all their visual communications and publications look as good as this one.
Digital magazine for The Scotch Malt Whisky Society
We’re super-happy to design the monthly digital magazine for The Scotch Malt Whisky Society. It’s packed full of fun and insighful articles for the 24,000 members, who can access it on mobiles, tablets and desktops. Perhaps even with a dram to digest alongside!
Editorial design for Aegon
Here’s a good example of how we add value to client content. To often, designers follow brand guidelines and deliver something on-brand yet largely unappealing to the end-user. We like to go the extra mile and deliver content on-brand with high impact…
Strategy design for The Law Society of Scotland
We really enjoyed developing the branding and design for the Law Society of Scotland’s 5-year strategy. Law and the practice of law in Scotland is distinctively “Scottish” with a globally respected legal system and community.
We wanted to put Scotland at the centre of its new strategy, and to do that we built branding as an abstract shape of Scotland’s outline, using five forward-facing wedges to represent each of the 5 strategic aims of the Law Society of Scotland.
For the design of the document, our visual theme made further use of the angled wedges and set them against some cracking images of Scotland.
#branding #digitaldesign
Sometimes Bigger really is better
Here's a couple of the looping sequences we created for Moore Global's Managing Partners Conference in Barcelona. The super-wide animated segments were projected onto a 15-metre wide curved LED screen and really set the scene for the delegates arriving in the Great Hall at W Barcelona.
This was just a part of the suite of design collateral we created, from the initial Conference Brand concept, to designing speaker presentation templates, App splash screens, digital signage, and filming off-stage interviews with presenters and sector leaders.
#branding #digitaldesign #setdesign #presentationdesign #videoproduction #motiongraphics
Present with confidence
Whether you want to raise the bar, raise funding, or just raise the roof, we design presentations and explainer videos that will get you there.
Here’s a screenshot from one we made recently & happy to report that it was well received.
Flying high
We really enjoyed combining clean design with some great image choices for this Moore Global white paper on the future of the travel industry. Want to know how you’ll be vacationing this summer and beyond? Check out the PDF here.
Keep it simple
As events unfolded quickly, our client responded by rapidly setting up a fund to allow member firms to donate and support colleagues and their communities in Ukraine. Some branding to badge the fund was urgently required so we developed this logo, super quick. There’s nothing like a deadline to focus the mind!
White paper design and layout
We are experts at interpreting and following clients’ brand guidelines, so were able to hit the ground running and quickly get to grips with working to Aegon’s brand requirements. The result, a sharp on-brand white paper for a multinational pensions company.
Talent and intelligence
Here’s some brochures we’ve been making for Moore Talent and Moore Intelligence, keeping members appraised of initiatives, courses and the latest in thought leadership…
Hello Europe!
Here’s a little event trailer we made for an online whisky event. With a little stock footage of the countries and cities involved, a simple trailer can have quite a ‘big’ feel.
Moore Talent prospectus goes digital
We were delighted to support one of our favourite clients in moving their Talent prospectus into a fully digital and responsive format. Packed with useful info, video content and animation, it has been designed to display beautifully on desktops, tablets and mobile devices
Design for print
It’s been a busy time in the Village Creative studio, with a flurry of video and animation projects. But we still found time to design some smart publications for some very sharp clients. Here’s just a few …
An annual review, but not as you know it
Moore Global is a family of accounting, audit and advisory businesses who do things differently. Their latest annual review is a great example of that, and we were very proud to be trusted to design and produce it in a bold new digital format. Click the link to view…
Lockdown homework
We’ve realised there’s a lot of work we just haven’t had time to share or talk about. Here’s a quick look at a few of the projects that whizzed through the (home) studio.
Design for print: multi-lingual white papers, surveys and infographics
With a world turned on its head, Santander commissioned our client, Second City, to produce a global survey of Santander Generation X businesses. The result was a survey snapshot briefing document and a white paper diving deep into its findings. We supported the projects by designing all collateral, from concept through to layout and creation of infographics. All fully aligned with the Santander brand, and each document delivered digitally in Portugese, English, Polish, Spanish and Brazilian Portugese.
Whatever creative project you have in mind, you can trust us to speak your language.
In pixels and in print: designing the HedgeSync introduction
HedgeSync is a ground-breaking app that connects active investors with active funds – a great piece of technology that just needed a great piece of collateral to help explain it to the market. We designed and produced a downloadable and printable PDF brochure and made a pacy explainer video to catch eyeballs and communicate the HedgeSync concept…
Digital magazine launch
We’ve been beavering away putting the finishing touches on a brand new digital magazine for The Scotch Malt Whisky Society and pleased to announce the project is now live. It can be frustrasting when you have so many great photos and audio/video content that simply can’t fit into a print magazine, so it’s been especially good to be able to do just that with the new magazine. We’ve shot video footage, created animations and eye-popping overlays and packed it full to the gunnels with great-looking content. While exclusively for members, you can view the August 2020 edition here…
https://unfiltered.smws.com/unfiltered-august-2020/cover/
Outstanding figures
Another design project live and online, this time a co-branded digital white paper on behalf of Earnd and Locum's Nest. Nice to be able to flex the creative muscles within some very cool brand guidelines…
Cheers to another great whisky magazine
We’ve got years of experience designing award-winning publications for print, from periodicals, to member magazines, to brochures. Here's a snapshot of just one of them…
‘Return to work’ guidelines for the Moore Global family
Specialising in producing design work that can be distributed on multiple platforms and in multiple languages, we’re delighted to design the infographic-led, interactive (and printable) back to work guidelines for Moore Global, delivering essential information in both English and Spanish language formats.
Some editorial design work
Things have changed a lot since I started out using Quark Xpress 3.2 to design The Drum magazine, back in the 1990s. One thing that hasn't changed is a passion for typography and editorial design. Here's a snapshot of some 2D work it's been a pleasure to work on…
SMWS membership engagement in lockdown
The Scotch Malt Whisky Society wanted to celebrate the fantastic engagement with their members across the globe under lockdown with this video documenting some of their online activities. While the recorded visuals were subject to local streaming conditions, the enthusiasm and engagement between members more than makes up for it.
Santander banks on impact
Here’s a glimpse into a series of animations we produced for Santander International...